— The 3 Deep Content Developments That the Augmented Reality GameChanger Needs To Stay a Giant
Raising Nintendo’s stock by 25%, eclipsing Tinder and (maybe even) Twitter in user activity, and skyrocketing to the number one spot in Android and App stores within a single day— it’s hard to call Pokemon GO anything other than a roaring success. I’ve been playing the game since the night it launched in the US and it’s already made me walk more willingly in the past 4 days than I have in the last 6 months. I’ve sat at parks in Manhattan for hours because of lures, eschewed subways to walk for Pokestops, and poured through endless Google searches for tips and tricks to play — so I’m a fan.
But being a gamer my entire life, I’ve seen my fair share of releases and hype to notice that Pokemon GO is not without its flaws — no, not the frequent server crashes or easy to point out bugs. But ones which if left unchecked, will leave it as just a July hype-train and nothing more. Continue reading “What Pokemon GO Needs To Evolve Beyond Hype”